Can UK agencies really position themselves as China’s way into global brands?
Well the Institute of Practitioners in Advertisers (IPA) thinks so, announcing an ‘International Brand Incubator’ to help Chinese companies turn their big domestic brands into big global brands, one of...
View ArticleBig vote of confidence for W+K London as Portland HQ makes Neil Christie and...
It’s been something of an annus mirabilis for Wieden+Kennedy London as the recently high-flying agency has seen the departures of biggest account Nokia (with attendant ten per cent redundancies) and...
View ArticleW+K London gets a bonus from Southern Comfort
One of the points about having a network is that you pick up business without having to put yourself out too much and Wieden+Kennedy London has just won Brown-Forman’s Southern Comfort in the UK...
View ArticleW+K’s big new idea for 3: (its own) little pony
I was beginning to think that Wieden+Kennedy London had forgotten about phone company 3, its big win of last year before Tesco rumbled through the door. Where were the ads? Well here’s the big new...
View ArticleIs W+K London’s ‘little pony’ ad for Three the most successful UK commercial...
Well is Three’s (or 3′s) little pony ad the UK’s most successful multi-media ad (TV and online) since we started trying to measure such things? So far it’s clocked nearly five million YouTube hits,...
View ArticleW+K moves 3 from ponies and kittens to Muppets
Wieden+Kennedy London has taken YouTube by storm with its last two extravaganza for mobile operator 3, thanks to dancing ponies and singing kittens. Here’s the latest, a Muppet that can ‘make it...
View ArticleW+K produces spooky tour de force for 3
The summer’s supposed too be a pretty fallow time for big new campaigns – apart from all the back to school ads – but there seems to be lot of good stuff coming from London agencies. Maybe they’re...
View ArticleCan UK agencies really position themselves as China’s way into global brands?
Well the Institute of Practitioners in Advertisers (IPA) thinks so, announcing an ‘International Brand Incubator’ to help Chinese companies turn their big domestic brands into big global brands, one of...
View ArticleBig vote of confidence for W+K London as Portland HQ makes Neil Christie and...
It’s been something of an annus mirabilis for Wieden+Kennedy London as the recently high-flying agency has seen the departures of biggest account Nokia (with attendant ten per cent redundancies) and...
View ArticleW+K London gets a bonus from Southern Comfort
One of the points about having a network is that you pick up business without having to put yourself out too much and Wieden+Kennedy London has just won Brown-Forman’s Southern Comfort in the UK...
View ArticleW+K’s big new idea for 3: (its own) little pony
I was beginning to think that Wieden+Kennedy London had forgotten about phone company 3, its big win of last year before Tesco rumbled through the door. Where were the ads? Well here’s the big new...
View ArticleIs W+K London’s ‘little pony’ ad for Three the most successful UK commercial...
Well is Three’s (or 3’s) little pony ad the UK’s most successful multi-media ad (TV and online) since we started trying to measure such things? So far it’s clocked nearly five million YouTube hits,...
View ArticleW+K moves 3 from ponies and kittens to Muppets
Wieden+Kennedy London has taken YouTube by storm with its last two extravaganza for mobile operator 3, thanks to dancing ponies and singing kittens. Here’s the latest, a Muppet that can ‘make it...
View ArticleW+K produces spooky tour de force for 3
The summer’s supposed too be a pretty fallow time for big new campaigns – apart from all the back to school ads – but there seems to be lot of good stuff coming from London agencies. Maybe they’re...
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